Marketing to Fit the Times

Over the years that I have been consulting, writing this blog, contributing to various publications, newsletters, podcasts, etc., I have tried to impress industry folks to stay connected to the current times in terms of marketing. By this I mean, don’t lose sight of what is going on in the world around you, locally, nationally, … Read more

Wednesday Feature: Another, Different Pandemic

Happy Hump Day! The purpose of these Wednesday detours from the usual health policy, economics, senior living/senior housing/post-acute care stuff is to help readers and followers either add a touch of levity to their day or (to) cause them to think a bit differently about the world. Consider Wednesday Features as a deviation from the … Read more