Twofer Tuesday: Marketing Insights for 2025

The bifurcated title for this post (twofer) means two quick subjects, wrapped into a “what’s next” for 2025. The wrapper in this case is marketing, a subject that I’ve often written about across this blog’s dozen plus year history (hard to believe it has hung around that long). According to NIC (National Investment Center), and … Read more

CCRCs (Life Plan): Econ Data in Marketing?

In a time of constantly changing markets, grasping economic indicators can give marketers a significant advantage. These indicators are statistical/data measures that provide a look into the economy’s present and future conditions, serving as potent instruments for devising marketing strategies in tune with consumer behavior, purchasing power, and the general state of the market. For … Read more

Defend Your Long-Term Care Facility Against Litigation with Expert Data Analysis

My firm has a unique practice concentration in the area of complex litigation. Our expertise is principally on the defense side of claims. Our team assists long-term care providers in leveraging intricate data to safeguard against legal disputes and adverse public opinion. We help clients discover methods to analyze and utilize data from government, consumers, … Read more

My Notebook: Econ Tuesday Recap

Working on a number of things today with other projects in the fire as well. Haven’t had much time to sit and think, let alone compose much of a post or do much research into current topics so this quicky via the notebook will have to do – Happy TGIF Eve! Tuesday’s CPI report and … Read more

Econ Tuesday: CPI Report Out, Heat Still On

Welp, it’s Fat Tuesday and the King Cake isn’t any cheaper compared to last year. Nothing in today’s January CPI report bears good news for senior living or healthcare providers as the headline inflation number was up .3% from December and 3.1% Year over Year. The Core (all items less food and energy) rose 3.9%. Soft … Read more

Friday Feature: Senior Living Investment Outlook

TGIF! On a calendar year basis, we are into the home stretch for 2023. It’s generally about now that I start looking at how 2024 is shaping up. What trends are there to watch? What do markets look like now, socially and economically? What does policy and politics tell us about the year to come? … Read more

MedPAC and Medicare Advantage

In yesterday’s post, Mish-Mash Monday, in the section about the House Budget Committee’s Health Care Task Force, I offered some commentary regarding MedPAC (Medicare Payment Advisory Commission) and Medicare Advantage plans. I also included a letter from the senior living trade association LeadingAge to the Congressional task force that references MedPAC’s concerns regarding Medicare Advantage … Read more

Senior Living Occupancy Trends – A Bit More Data

  I’ve been closely watching the post-pandemic recovery of the senior care and living industries. In the past sixty days or so, I’ve written a number of articles/posts on occupancy recovery, factors impacting recovery, and factors that may further stress recovery trends.  Within these posts/articles, reference material exists from sources like Fitch, National Investment Center … Read more

Health Care Sector Econ Data Points

In its latest update, the Altarum Health Sector Economic Indicators, provided some interesting information on health care spending, job growth, and pricing. The data was released yesterday and is accessible here: https://altarum.org/publications/june-2023-health-sector-economic-indicators-briefs Some key data points from the report are as follows. The data is useful in forecasting, budgeting, and planning, especially in terms of … Read more